Every great solution starts with people. Before exploring features and functions, it’s important to understand the personas who interact with the BT App and the perspectives they bring.

What you’ll learn:

• The core BT personas and their responsibilities.

• How personas collaborate within the BT App.

• Where your own role fits in the broader transformation process.

Why this matters:
Personas shape how the BT App is used. By understanding their goals, pain points, and responsibilities, you’ll gain a clearer picture of why certain features exist — and how your contributions impact others.

Outcome:
By the end of this course, you’ll be able to recognize key BT personas and explain how they connect to workflows, enabling smoother collaboration and shared success.